Spotlight on Laurie King, Producer for Poppy Creative Agency

A little over a year ago, pals Traci Terrick (owner of Poppy Creative Agency) and Laurie King put their heads together to solve one another’s problems: Laurie was on the hunt for a new opportunity and Traci was in need of an extra hand at the agency. “It was getting busier by the day!” Laurie explains.

“Laurie and I have been friends for over ten years. When she reached out to me about working with Poppy, it was a huge relief and very flattering,” Traci says. “I had been in need of help for some time! I’d never thought that one of my friends would want to work together or even be interested in working in this field.”

Creative Agency in San Francisco

Williams-Sonoma Home | Producer: Laurie King

Laurie quickly got to work, organizing the calendar and invoices, fielding emails, sending out marketing mailers, and planning Poppy parties. “In addition to producing photo shoots, I assist in the day-to-day operations,” she says. Traci notes that Laurie fit into Poppy naturally from the beginning and that everyone welcomed her with open arms. “Working by myself for so long has not always been easy. Now I have a person to bounce ideas off of and someone else to help pick up my slack. That she’s been a trusted friend for such a long time is an added bonus.”

Creative Agency in San Francisco

Williams-Sonoma Home | Producer: Laurie King

As a kid, Laurie dreamt of becoming a writer one day. “I always had my nose in a book,” she says. Laurie ended up finding her way into a creative field and is now an integral part of the Poppy team. “It’s been fun learning the ropes and watching the creative process in action! Since I’m a newbie, I can provide a fresh set of eyes or a new perspective during shoots.” Traci feels that Laurie is an invaluable part of the team. “She intuitively knows where my weaknesses are and she immediately fills that gap.”

We also love Laurie’s advice for anyone who wants to get started in the creative industry: “Find someone who can mentor you. Ask lots of questions. And say ‘yes’ more than you say ‘no.’”

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